Tag Archives: Copywriting training

What an award-winning copywriter said about the Copywriting Apprentice

Hannah Martin reviews the Copywriting Apprentice Students have unanimously given the Copywriting Apprentice their seal of approval. But recently, the course has been under scrutiny from one of the UK’s most experienced and respected copywriters. Hannah Martin is a multi-award-winning copywriter. Her career started in the 1990s at Ogilvy & Mather in Hong Kong. Over… Continue Reading

Is a copywriting course a leap of faith?

  If you’re choosing a distance learning course, be that copywriting, car maintenance or candlestick-making, how do you know it will live up to your expectations? Of course, you can read the information on the website, download a prospectus and read reviews, but is that enough? How good is the course material? Do you really… Continue Reading

What price copywriting training?

For many new copywriters, life is a Catch 22 situation.  They’re trapped and don’t know how to get out. What is a copywriter? People from all walks of life become copywriters.  Often they’re people who enjoy writing and perhaps have written some short stories.  Maybe they edit their local parish magazine or have a blog.… Continue Reading

Why is copywriting training such an alien concept?

If you visit online copywriters’ forums and LinkedIn groups, you’ll regularly see people asking for advice on improving their copywriting skills.  They usually get a good response and there’s no doubt there are a lot of knowledgeable people out there.  But copywriting training is seldom mentioned and when it is, we’ve seen the comments being… Continue Reading

I’ve got young children. Should I train to be a copywriter?

Guest blog by Fiona Mocatta When your life is more Iggle Piggle than razzle dazzle, you may think that copywriting is not for you. But you’d be wrong.  Though I started my freelance career before I had children, copywriting is a great job when you’ve got young kids.  Here’s why: It’s flexible: You can write… Continue Reading

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